When you think of Rolex, there’s a good chance the Oyster Perpetual Datejust is the watch that comes to mind - even if you didn’t know its name. It’s the classic. The one that’s been around since 1945, always evolving, but never losing the DNA that makes it instantly recognisable.
Why does it matter? Because the Datejust was the first automatic wristwatch to feature a date that changed all on its own at midnight. A small detail, sure, but one that basically rewrote what a modern wristwatch should do.
The secret to the Datejust’s success is that it’s not tied to one specific look. Instead, it’s a canvas. Over the years, Rolex has offered it in 36mm and 41mm sizes (and smaller for those who prefer it). It comes in steel, steel and gold (Rolesor, in Rolex-speak), or full gold if you’re feeling bold.
The bezel options alone offer distinct styles to suit different tastes::
