Tudor isn’t a brand that moves without purpose. Though it may have once been seen simply as Rolex’s more accessible sibling, it has spent the last decade carving out a place all its own. Today, Tudor is defined by a blend of modern tool-watch utility and vintage charm, all while delivering strong value for collectors. In recent years, it has also shown a willingness to experiment - not just in form or function, but in the way it engages with culture, color, and collaboration.
Its latest release is a testament to that evolution. Just days after the Miami Grand Prix, where Tudor spotlighted its partnership with the Visa Cash App RB Formula One team via a special Black Bay Chrono, the brand revealed something arguably even more interesting: a brand-new Pelagos FXD Chrono designed in honor of the Giro d’Italia.
The Giro, one of cycling's most celebrated and challenging races, is best known for the Maglia Rosa - the pink jersey worn by the race leader. That vibrant shade, once considered unconventional in watchmaking, has been increasingly embraced by Tudor. The pink Black Bay Chrono created with Inter Miami CF was the brand’s first bold move into the color. This new Pelagos FXD Chrono continues that momentum, proving pink isn’t just a trend for Tudor - it’s becoming part of the brand’s identity.
At first glance, the Pelagos FXD Chrono Giro d’Italia Edition is unmistakably Tudor. It features the familiar FXD case construction: a 43mm shell forged in matte black carbon composite, designed for ruggedness and lightness in equal measure.
Fixed strap bars ensure additional security, and the uni-directional bezel lends the piece a mission-ready aesthetic. But it’s the pink detailing that transforms this from a utilitarian tool watch into something more layered, more playful, and more in step with the world of professional sport.
Image: Tudor
Pink accents are tastefully placed throughout - on the chronograph hands, on the minute track, and even woven into the fabric strap. Against the matte black backdrop of the case and dial, the pink pops just enough to draw the eye without overwhelming the overall aesthetic. It’s sporty. It’s sharp. And yes, it’s pink - but in the most tactical, Tudor way possible.
Beneath the dial, Tudor has equipped the watch with its trusted Calibre MT5813. This is a chronograph movement that has been battle-tested across several models in the Tudor lineup. Based on the Breitling B01 architecture but customised to Tudor’s specifications, the MT5813 is a column-wheel chronograph with a vertical clutch, COSC certification, and a robust 70-hour power reserve.
It’s as serious as they come in this price segment, and more than capable of timing a breakaway sprint through the Dolomites - or a weekend ride around the park.
Tudor is clearly continuing its strategy of aligning itself with global sporting events that resonate with different audiences. Formula One. Major League football. Now, world-class cycling. Each partnership reflects a different facet of Tudor’s personality: fast-paced innovation, team spirit, endurance, and performance under pressure. And in each case, the resulting watches are far more than simple sponsorship tie-ins. They feel thoughtful, integrated, and wearable.
The Pelagos FXD Chrono Giro d’Italia Edition is limited to just 300 pieces, making it one of Tudor’s more exclusive releases in recent memory. Positioned to feel both premium and attainable, it strikes a balance between high-performance watchmaking and everyday wearability. It’s the kind of release that rewards the attentive collector -those who follow the brand closely, who understand the cultural cues, and who appreciate when form and function intersect with narrative.
And that’s really the magic here. This isn’t just a black-and-pink chronograph. It’s a watch that tells a story - about a legendary cycling race, about a brand that knows when to take a risk, and about how modern watchmaking can tap into the emotional side of sport. The Maglia Rosa may be reserved for cycling’s elite, but this Tudor makes the spirit of the race a little more accessible to the rest of us.
For collectors, this release offers a lot to love: limited production, technical excellence, bold design, and a clear link to cultural relevance. And for Tudor, it’s another strong move on the road to defining itself not just in the shadow of Rolex, but entirely on its own terms.
This isn’t just a nod to the Giro. It’s a watch that rides confidently in its own lane.
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